Cross-cultural curricular innovation : an ecological, principled perspective on teaching business English in China

Kauffman, Diana

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dc.contributor.author	Kauffman, Diana
dc.contributor.other	Youngstown State University. Department of English.
dc.date.accessioned	2021-05-25T15:36:48Z
dc.date.available	2021-05-25T15:36:48Z
dc.date.issued	2005
dc.identifier.other	B19733380
dc.identifier.other	61751169
dc.identifier.uri	https://jupiter.ysu.edu:443/record=b1973338
dc.identifier.uri	http://hdl.handle.net/1989/16307
dc.description	vi, 78 leaves : ill. ; 29 cm. Thesis (M.A.)--Youngstown State University, 2005. Includes bibliographical references (leaves 74-78).	en_US
dc.description.abstract	This thesis aims to offer useful pedagogical information for ESP instructors, business professors, and curriculum developers. The author calls attention to specific sociocultural variables at the macro and micro level which impacted the approach and design of an intensive, short-term, Business English (BE) program for Chinese university students in mainland China. Drawing from this experience of cross-cultural curricular innovation, suggestions are made for on-going curriculum improvements reflecting ecological and principled concerns. Finally, this research supports wider implications for the rapidly growing field of English for Specific Purposes (ESP) in the post-methods era (Brown 2002; Richards and Rodgers 2001, Nunan 2000).	en_US
dc.description.sponsorship	Youngstown State University. Department of English.	en_US
dc.language.iso	en_US	en_US
dc.relation.ispartofseries	Master's Theses;no. 0873
dc.subject	English language -- Business English -- Study and teaching -- China.	en_US
dc.title	Cross-cultural curricular innovation : an ecological, principled perspective on teaching business English in China	en_US
dc.type	Thesis	en_US

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